Roman White has directed videos for the likes of Seether,Taylor Swift and Lady Antebellum, but none of those projects prepared him forrather unique challenge of working with Justin Bieber, an artist who demands acertain level of secrecy.
Then again, White has been down this path before (hedirected the Biebs' "One Less Lonely Girl" video in 2009). So when itcame time for him to shoot the "Mistletoe" video, he was ready — andappropriately tight-lipped.
"We were casting, and everything had to be verysecretive, so we were literally casting these girls, we couldn't tell them whoit was, and we couldn't tell them any of the stuff, because we were trying tokeep this shoot as much under wraps as we could," White told MTV Newsfollowing the premiere of the "Mistletoe" video. "So this girlcame out, her name is Allie Williams, and she was my number one pick from theminute she walked in. So I ended up casting her [as Bieber's love interest],and we went and did the fitting, and I got permission from my producer. ... Itold her who it was, and she was really excited to be in it, to say theleast."
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As far as all that secrecy goes, judging bybehind-the-scenes footage of the "Mistletoe" shoot, it was all fornaught, as hundreds of Bieber fans showed up and squealed their way through theday."It did not work out so well," White said,laughing. "But it could've been worse!"
White also revealed that his previous experience hadprepared him for Bieber's notorious on-set pranks. So when JB showed upsporting a seriously iced-out grill, the director wasn't shocked.
"We were about to start shooting the first scene, andhe was walking around, and he had this grill in the bottom of his teeth. It wasbedazzled like you wouldn't believe," White explained. "He keptwalking by me and just smiling a little bit so I would see it. I think he wastrying to stress me out, because he knew that I wasn't really going to want himto wear this glittery grill on the bottom of his teeth. And finally, I waslike, 'We're not going to wear that, are we?' "
Now that the "Mistletoe" video has premiered,White let us in on a little secret: There's a whole lot more riding on it thanviewers might imagine — like the Porsche Speedster that Bieber drives in theclip.
"When we were shooting the Porsche scene, and I toldJustin, 'We should just buy this car and split it,' and he was like, 'If thisvideo wins an MTV Video Music Award, I'll just buy you one,' " White said,laughing. "So I am starting the campaign right now ... a Christmas videohas probably never won anything, but it's not about the award, it's about thecar."
Share your thoughts on the "Mistletoe" video inthe comments below!
Source: MTV
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